Eclat Air History

Mayumi Okashita

Bridal hair and makeup, hair and makeup salons, etc.
After working as a school instructor, he started working as a freelancer.
Taking advantage of our track record of solving many problems,
We offer unique hair and makeup lessons to a wide range of people, from amateurs to professionals.
We want people to learn about the challenges and fun of makeup through our original products and makeup skills.
In September 2017, Eclaire Co., Ltd. was established based on this desire.
Currently, I work on requests from TV, commercials, advertisements, talents, and artists.
She is dedicated to providing makeup instruction and developing the industry.

Hobby: Traveling in search of unique cosmetics

2017

Establishment of the brand Eclaère was born from the idea that anyone can bring shining light and color to any situation.

Start with 4 powder spots

①Koyuki's Secret
 The powder that inspired the creation of the brand.
There were many thickly painted and outdated techniques on set, and I wanted a highlighter that could somehow improve them, but I couldn't find one for sale anywhere. If there wasn't one, I'd make it myself, and started developing a highlighter that could express a matte, pure white transparency.

②Baby's bottom
 We developed this powder with the idea that if there was one that made your skin look like a baby's, then anyone could have beautiful skin.

3. First snow on the balcony
 This product was developed out of a desire for a finishing powder that would give the skin a natural glow without being thick.

④Second door
 Eyebrow powder is difficult because only dark colors are available, so we developed this powder to create a bright and soft look.

2018
 Sales will begin on the online store in April.

2019
 February Pop-up store opens at Daimaru Sapporo store in March. Make-up lessons begin at the Daimaru Sapporo store. For the first time, lessons at a department store are charged.

June: Koume ni Kuchizuke on sale

　　　　During makeup lessons, many people would say that their skin lacked sex appeal, so I developed a pomegranate-colored lip and cheek color that anyone can use to easily increase their sex appeal.

October: Permanent sale at Daimaru Sapporo store


    November: Fairy Tights on sale

There are many people who suffer from dry skin. We wanted to develop an item that would keep the skin in good condition for a long time. We created the colors for fun, but the colors turned out to be very pretty, so we decided to commercialize it.

2020

August: Facial muscle massage begins

This was started to convey the importance of not only makeup, but also facial expressions and how to use muscles.

2021

June Online Salon [Secret Classroom] Video Streaming Starts

Due to the COVID-19 pandemic, we felt there was a limit to what we could convey in-store, so we started streaming videos to create an environment where people could learn at any time, even if they were far away.

　　　　 
     November: Kurosuke's Tail goes on sale

During makeup lessons, many people have difficulty drawing their eyebrows, so we started developing a brush to make it easier to draw eyebrows .

2022　  　　　

Cat's Right Hand will be released in May

Since there were many requests for a makeup brush for the first snow on the balcony at the pop-up at Daimaru, we started development. It took one year and seven months to complete.

2023

January Shizuku's Thoughts Launched in response to customer requests for a sunscreen that can be used daily without irritating the skin, or that does not suit other sunscreens,
Development of a new sunscreen began. It took two years and four months to complete.

In September , the store became independent and opened at the New Otani Inn Sapporo.

2024 Collaborative makeup seminar with New Otani Inn Sapporo

We held a collaborative seminar with the aim of making makeup more accessible to people and helping them discover the type of makeup that suits them best without being misled by information .

February: [Seminar on makeup that will make you popular with others] / [Seminar on makeup that will give you confidence]
The event is held with the hope that people will make a good impression and gain confidence in themselves.

April [First Makeup Seminar]
We are holding a basic makeup seminar for students, people who have never worn makeup before, people who feel uncomfortable wearing makeup, and people who want to give themselves an advantage when looking for employment.

May [Love Enlightenment Makeup Seminar]
In response to customer requests to try heavier makeup than usual, we held a seminar focusing on eye makeup, on how to make eye makeup stand out without being gaudy.

June The event was held in Okoppe Town in response to feedback that it is difficult to get events in the local area and that it is difficult to travel to Sapporo.

July [Gentle Face and Richness! Physiognomy Make-up Seminar]
Tone your facial muscles and make-up, A seminar on how to turn negative impressions into positive ones. A seminar on how changing your facial expression can increase your luck, fortune and happiness.

[Learn self-promotion techniques from the pros]
Know the makeup that suits you, We will hold a seminar to teach the basics of makeup so that you don't lose out when it comes to your appearance.

September✨🌹​ Eclair 8th & 1st Anniversary Thanksgiving 🌹✨ will be held

[Party Make-up Seminar]

October: Second event held in Okoppe